Our Way

Who We Are

We are committed to creating a better life for all as brave optimists who believe life can be filled with the better experiences. Our diverse global team aims to foster the growth of our people at LG Electronics, working toward one shared goal of excellence and making a good impact in the world.

We are Brave Optimists

Someone who never compromises on values
We do not settle for the situation or reality in order to deliver the best customer experience.
Someone who draws ideas from life
We deeply listen to people’s lives, discover new opportunities, and drive innovation.
Brings warmth to everything they do
With warmth in even the smallest details, we leave a smile in the lives of customers.

What We Do

We, as a Smart Life Solutions company, focus on making life better through innovation in everything we do at LG. We are also committed to excellence and integrity, respecting everyone and ensuring that we have a positive impact on both people and the planet.

MISSION

Innovation for a better life

It is the reason we exist — and our promise to our customers.

VISION 2030

Smart Life Solution Company

Invest KRW 50 trillion
CAGR 7% Operating profit rate 7%EBITDA multiple 7x
Global revenues of KRW 100 trillion

How We Do

We focus on creating value for our customers through people-centric management and by upholding Jeong-do management that emphasize ethics and transparency. This commitment to ethical practices drives our consistent innovations for a better life, positioning us at the forefront of smart life solutions and ready for the future.

Recognized and Respected Market Leader Worldwide NO.1 LG, Customer-value Creation, People-oriented Management, Jeong-do Management

Core Values

We believe in and adhere to the principles of Customer, Challenge, Excellence, Respect, and Integrity.

Customer
We always put our customers first and make decisions based on their needs and perspectives.
Challenge
With boldness and a positive mindset, we constantly seek better ways and take action to achieve them.
Excellence
We strive to go beyond expectations and aim to be the very best, recognized for our outstanding performance.
Respect
We genuinely respect each individual’s dignity and embrace diversity in all its forms.
Integrity
We take pride in winning through fair competition and doing what is right, always.

Learn More about us
Discover career opportunities at our HQ